Restock alerts that sell, not emails that sit unread
SMS marketing for ecommerce puts your two best moments to work: the sold-out item that's back on the shelf, and the order that just arrived and deserves a follow-up. Announce it by text, and the customers who asked to hear from you actually see it.
AutoCampaignProduct preview: Juniper Goods’ back-in-stock campaign beside a shopper conversation where an AI Employee has drafted a restock alert offer, waiting for approval.
— Sound familiar? —
Restocks sell out to strangers.
The customers who wanted the item last month never hear it's back — the email went to promotions, and by the time they check, it's gone again.
The order ships, then silence.
No follow-up after delivery means no second order prompted, no question answered, no reason to come back beyond memory.
Your list lives on rented land.
Followers and ad audiences belong to the platform. When the algorithm changes, your reach changes with it — and you own none of it.
Every one of these is a conversation your system should have caught ↓
The four journeys, localized
- 1
Capture.
Put a Text-to-Join keyword and QR code where buyers already are: the checkout confirmation page and the packaging insert in every box. Each join lands in a list you own, with consent recorded automatically.
- 2
Engage.
"Where's my order?" and "Does it fit like the last one?" arrive in one Team Inbox, with an AI Employee's draft reply waiting — nothing sends until you approve it, and you can take over any conversation.
- 3
Convert.
When the bestseller is back, send the restock text with a Smart Link straight to the product page and watch clicks come in by contact. Order follow-up runs as a timed sequence that stops the moment the customer replies.
- 4
Retain.
Everyone who clicked the restock link becomes a Smart Segment in one click — your warmest buyers for the next drop. Campaign stats show what moved, so each send gets sharper than the last.
Grow the list from every box you ship with text to join.
See which contacts clicked with sms link tracking.
Group your repeat buyers automatically with sms audience segmentation.
KPIs to watch
List growth from keyword joins — how many packaging inserts and checkout QR scans become subscribers each week.
Click rate per campaign — Smart Link clicks by contact, not vanity opens.
Opt-out rate — the honest signal that your frequency and targeting are right.
Frequently asked questions
Won't texting my customers feel intrusive?
Not when they asked for it. Every contact joins by texting your keyword or submitting your form, consent is recorded at that moment, and STOP requests are honored automatically. You're texting people who raised their hand for restock news.
Can I tell whether a campaign actually drove traffic?
Yes. Smart Links show who clicked, per contact — and campaign stats show delivery and click activity for every send, so you can compare the restock text against last month's.
Put a keyword in the next box you ship
Consent recorded, opt-outs honored automatically.